The number of dogs living in protection is steady growing . Sadly , many shelter have gotten to the point in time of overcrowding and have to turn Canis familiaris away because they can not give to domiciliate and feed them . One dog solid food troupe is trying to interchange that one base of dog treats at a time . DOG for DOGhas made it their mission to run as many tax shelter dogs as possible .
The company was founded in 2011 by Rocky Kanaka after the entrepreneur became frustrated that he was not capable to do enough for pawl in penury . His finish was to set forth a company with a buy - one give - one model , so he could facilitate as many rescue andiron as possible in whatever room he could . Knowing that he wanted to build up his byplay around frankfurter dainty , he set out to make a healthy , all - natural recipe that dog would love .
Kanaka was already the owner of a successful business , The Dog Bakery , so he make to work with his Head Dog Pastry Chef and General Manager , Kelly Hannaford , to create the first DOGSBAR . At the same time he was also working on creating the first batch of DOGSBUTTER . The scatter was really inspired by Fresh MadePeanut Butterat the Los Angeles Farmers Market .
Photo: darwindogs.org
The first product sell out quickly . Kanaka shortly found that consumers were not only look for ahealthy alternativeto commercial dog nutrient and treats , but they too desire to assist dogs in need . DOG for DOG was born , and begin to grow apace . The business before long had to move to a mini - warehouse in Santa Monica , California and start employ more employees .
In September of the following year , DOG for DOG gain ground the “ Best New Product ” accolade at the very first tradeshow they ever went to . In 2013 the demand for their ware was so high that they had to begin using a third company logistical sum to manage and ship their products .
They also introduced a Modern traveling bag of treats to their merchandise line that year foretell DOGSTREATS , and they dilate their bank line of DOSBUTTER to include many new flavors . This was also the yr that they decided to incorporatedog foodinto their lineup and the troupe worked with top nutritionists to evolve a premium dog food .
Photo: dogfordog.com
Their DOGSFOOD was released in late 2013 and it was then that they partner with Ryan Kavanaugh , who helped spread the discussion about the society to his celebrity friends including Snoop Dog , Chelsea Handler , and Michael Buble who all becamepartners in the company .
DOG for DOG feels passionate about their goal and they ’ve realized that other andiron lovers do too . They are plan to develop and expand greatly in the near future .
