Eukanuba , a favorite intellectual nourishment brand owned by Mars Petcare US , recently herald the launch of its new campaign that will focus heavy on the company ’s commitment to creating pet food that fosters a long and intelligent life for canine tooth . The campaign launched on May 19 , 2015 .
This campaign includes video commercials , print advertising , updated product packaging , and a redesign website . The creativeness behind the project is fire by Eukanuba’sLong Life Study . The research was performed over a 10 twelvemonth point with 12 of Labrador Retrievers who were rigorously fed Eukanuba dog food .
The Long Life Study found that 90 % of the dogs who take part in the study lived longer than 12 year , which is the average life-time of a Labrador . 28 % of the dogs lived an exceptionally farseeing liveliness , imply that they lived at least 30 % longer than the average life-time of the breed .
Photo: Eukanuba
Five of the dogs from the study are included in the new advert campaign . Three of the Labs , Utah , Iowa and Georgia , are all presently 17 long time old , and two of the dogs , Bunny and Clown , are presently 16 years honest-to-goodness . The study began when Eukanuba was own by Procter & Gamble Co. before Mars acquired the brand , along with Iams , last twelvemonth .
Javier Neves , the brand director for Eukanuba , says that every fixings in the make ’s dog food has a specific purpose to promote vitality and wellness to secure that our dogs are looking and feeling their practiced at every age . He enunciate that although many factor go into serve a dog live the happiest sprightliness possible , Eukanuba is dedicated to provide them withexceptional nutrition .
The attribute of the dog food focal point on salubrious skin and coat , dental health , a strong immune system , substantial bones and joints , and healthy digestion . They have formulas created specifically for puppies , adult dogs , senior dogs , and a weight control formula as well .
Photo: Eukanuba
Eukanuba apply only gamy - quality ingredient in their dog intellectual nourishment and animal - base protein is always the chief ingredient . The main element in their foods come from Europe , the United States , and New Zealand . Each batch of frankfurter food they grow istested for qualityat every step of product . In fact , each slew is tested more than 120 time .
you could obtain Eukanuba dog intellectual nourishment on the shelves of most local and enceinte chain pet memory board . Every one of their product comes with a 110 % money - back guaranty if you are not satisfied for any understanding .