Food truck have been popular with humans for years , but now , what look to be the first solid food truck for canines has open for business on Stockholm ’s hipster island Södermalm . During the summer calendar month solid food trucks bundle the island , and this yr a new addition has caught the attention of dog owners and entrepreneurs likewise .
The small van is paint in a shiny dark-brown hue and is currently park near the Swedish capital in Stureplan , the loaded district in the city . Magnus Rosengren dreamed up the bizarre dogtooth concept years ago and lately brought his mind to living .
Theentrepreneur believe that pawl ownersin the wellness conscious country were not being offered the vitamin - packed and bionomical food that their weenie deserve . He enjoin that dog owner have been serving their canine companionscommercial dog foodfor years without questioning how it was made or what it was made from .
Photo: Wonderboo
Now that pet owners have more of an awareness of the danger of many commercial dog nutrient ingredients , they are beginning to place the same in high spirits standards on their preferent food that they do on the foods they eat themselves . Rosengren wants to give pet parents the top - quality food they want with the convenience of take - out .
He think that his company , calledWonderboo , is the first of its kind in the public . All the frump food that Rosengren deal is made with saucy Swedish beef and has added Ca and other vitamins . Each meal is cooked at 122 academic degree Fahrenheit for 48 hr , and then it is airwave - dried and placed in to go loge .
Wonderboo ’s flagship flavor , Swedish Ox , has a higher fatty content than other blending and use oxblood as one of the ingredients . Another meal is label as “ light ” and is n’t quite as dull as the Swedish Ox . This 2nd blend is marketed towardsmaller breeds . The convenient dog food cost about $ 4-$5 per meal .
Photo: The Local
Didrik Reuterswarg , a Wonderboo employee , says the food truck business concern is irksome , but is break up up as more people learn about the company and what they do . They extend aservice for petowners to order their meal online as well , and he says that sales at the society ’s fixed - location are pick up too . Their retail store is also place in the Swedish Das Kapital .
The meals come in a container that double as a weenie bowl . The hat can be used as a dish and the repast comes with a plastic container that can be filled with water . The companionship also offer a subscription overhaul , called the Wonderboo Club , to relieve their clients multiple trip to the store or food truck .
